2024 Gartner^® Cool Vendors™ Report for Generative AI for Marketing

Marketing leaders are hearing of the endless possibilities of generative AI for marketing. However, the strategic questions many are still trying to answer – which use cases are the most valuable and where to invest time and resources?

Gartner^® released their first ever Cool Vendors™ report for Generative AI for Marketing which we believe can help answer these questions.

Download this report to learn more on:

• Generative AI for marketing use case considerations and recommendations.

• How to best evaluate generative AI solutions for marketing.

• Typeface, named a Cool Vendor for its platform for AI-first content workflows across industries.

_{Gartner, Cool Vendors in Generative AI for Marketing, Mike Froggatt and Nicole Greene, 8 July 2024}

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_{Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.}